INTRODUCTION Company Mission Statement: We contact dreams through the experience of motorcycling, by providing to motorcyclists and to the general public an expanding descent of biked and branded products and services selected alter segments Company Vision Statement: Harley-Davidson is n action-oriented, international order, a draw in its commitment to interminably improve our mutually cheeseparing relationships with stakeholders (customers, suppliers, employees, contributionholders, government and society). Harley-Davidson believes the key to achiever is to balance stakeholders interests through the bureau of all employees to focus o value-added activities Current St straygy: Differentiation Strategy Relevant History: öIn 1903, Harley-Davidson was formed in the Davidsons family backyard. create by the Davidson Brothers (William D, Walter, Arthur) and William S. Harley öIn 1909, Harley-Davidson introduced its bit 1 V-twin engine, which is the Companys standard to this day. öDuring the beingness war I, Harley-Davidson supplied the military with 20,000 motorcycles öIn 1930s later the beingness War I, great depression devastated the motorcycle industry.
Harley is star of the survivor öIn 1941, World War II, Harley-Davidson produced more than 90,000 motorcycles öIn 1947, Harley-Davidson added supernumerary facilities in Milwaukee because learn for motorcycle exploded aft(prenominal) the World War II öIn 1953, Indian closed and Harley-Davidson was the great power of the road öIn 1965, Harley ended family will power with a public offering öIn 1969, the company merged with the American Machine and Foundry Company öIn 1981, 13 managers purchased the business from AMF öIn 1986, Harley-Davidson INC. became publicly held öIn 1983, Harley owners separate (HOG) was formed Company compose: ö mesh topology gross revenue totaled $ 2452.9 million in 1999, an 18.8% addition over 1998 öNet income was $ 267.2 million, up 25.2% from 1998 öDiluted meshing per share for 1999 was $ 1.73, up 25.3% ö40% annual growth rate in its stock expense since going to public in 1986 öAn... If you postulate to get a full essay, order it on our website:
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